Monday 10 December 2012

How To Make Money In Your Spare Time - Educational Autoresponders - The Newsletter Substitute?


Just sound flat out uninspiring? Does the idea of committing to having something to say every Wednesday at 8 a.m. Have you balked at the idea of starting a newsletter because you just don't see how you could stick to a regular schedule?

And you just might find an educational autoresponder to be the approach your rebellious streak can put to work. You're not alone, if you've put off launching a newsletter because you simply don't like the idea of being expected to show up in a certain way at a certain time.

What's an Educational Autoresponder?

If you're away on vacation and you set up an automatic message to go out to everyone who emails you, an email autoresponse is any email message that goes out automatically after being triggered--for instance.

It's almost exactly like a newsletter except that you've already written all the messages *before* people sign up and the emails are scheduled to go out automatically at the interval of your choice. A series of emails) that people sign up to receive, more often, an Educational Autoresponder is an email (or.

For example, one each day, you might set up your series to send out 5 email messages, so.

How do you create one?

You might write a series of emails dedicated to five different types of wasps and how to identify each. Let's say that you are promoting a report you've written on identifying different types of insects, so. Narrow it down as tightly as possible, then. Start with your topic, when you're ready to write up your email messages.

It's really important that you keep your topic tightly focused-you want to be able to present a complete and compelling "course" within just a handful of email messages.

But you also want to make sure you don't "give away your crown" by getting in so deep that your new readers won't be able to apply what they're learning, it needs to teach something complete so that readers don't feel strung along. And why people should hire you (or buy your product), what you do, think of your Educational Autoresponder as a sort of Signature Article in five parts-an article that you could easily use to represent who you are.

End each mini-article with an action step or two along with a teaser about the next mini-article or how readers can get in touch with you for support. Your topic is probably too broad) and write each one up as a mini-article, brainstorm the 5-6 components involved in your topic (if there are more than 5-6.

How often should you send the emails?

Do your prospects generally make up their minds quickly or is your product or service something they need to consider at length?

You'll want to leave more time between messages and might send one message every 1-3 weeks, for an industry like consulting where clients tend to take their time making hiring decisions. You'll want to send your messages out in short succession-leaving a gap of 2-4 days between each message, for an industry like real estate where people often choose their agent very quickly.

You'll want to remind the reader when they can expect the next message, in each email message.

How will you send the messages?

Start there, so if your assistant has a preferred program, most assistants these days are trained in setting up these email series, also. Look there first, so if you use a shopping cart, some shopping carts even come with the necessary program built right in. There are lots of great programs out there including 1-2-All and Aweber.

The important thing is to use a program that's designed to send "sequential autoresponder messages" so that you can simply schedule your messages and they'll go out automatically.

And save you from having to think of something new to write on an on-going basis, build a list, it'll keep your name in front of readers on a regular basis. An Educational Autoresponder can be a great compromise, if you've been really struggling with the idea of publishing a newsletter because it just plain feels too scheduled.

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